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The Secret to Scalable, High-Impact AI-Moderated Research

Creating a Qualitative Research Guide Cover

Designing a research guide for AI isn’t the same as writing for a human moderator. But with the right approach, you can get deeper, faster qualitative insights.

That’s why you need Creating a Qualitative Research Guide for AI — your tactical playbook for designing high-impact AI-moderated interviews. Inside, you’ll learn:

  • How to structure your guide to match the strengths (and limits) of AI
  • The right way to handle probing, logic, and follow-ups
  • Best practices for different interview types: exploratory, usability, concept testing, and longitudinal
  • How to test your guide and avoid common mistakes

Whether you're validating a product idea, diving deep into user behavior, or exploring a new market’s potential, this guide shows you how to get better answers at scale.

Download the guide now and turn stronger research into more confident business decisions.